white and black floral textile

You might think doodling is just something you do when you’re on the phone, commuting by train or bus, or on a long Zoom meeting (turn off your camera first!). You hardly even think about it, you just do it. But the latest research has found that doodling is a powerful tool for increasing your creativity, focus, and cognitive capacity. Some of the world’s biggest, most creative companies like Disney and Apple have encouraged their staff to doodle as a way of increasing creativity and productivity.

Doodling stimulates distinct parts of your brain

person holds bookBecause you’re not thinking about what you’re drawing, doodling engages parts of your brain that you’re not even aware of. What you might consider “mindless” drawing can improve your memory, fact recall, and productivity. Researchers found that people who doodled kept their brains active and had memory recall 29% better than non-doodlers.

The act of doodling means that the drawing isn’t so important to you, so you relax, your Inner Critic doesn’t get in the way, and more creative ways of thinking emerge.

Doodling enhances your problem-solving skills

Those marks you’re making in the margins of your notebook are firing up different neural pathways in your brain. This can help you analyze information differently and produce innovative solutions to problems. Doodling can also free up your brain to create creative responses to knotty problems. Drawing, sketching, making repetitive patterns can help to unfreeze your mind and declutter your thoughts.

Doodling boosts your focus

You might think that doodling in a meeting makes it look like you’re not man in red and black striped crew neck shirt wearing headphonespaying attention, but the opposite is true. Researchers believe that doodling helps you to anchor to a task or pay closer attention to a discussion. The act of drawing disengages the part of your mind that’s thinking about the next problem, or what you might have for lunch. Instead, doodling helps to minimize distractions and focus on the key issue.

Doodling helps you deal with challenges

If you’re dealing with big problems or challenges in your work, it can be hard to think in a free-wheeling way or to produce outside-the-box solutions.

Writing, or scribbling, or making little sketches can help your whole brain focus on the problem at hand. If you’re trying to deal with a business challenge, doodling provides an emotional outlet for anxieties and feelings of being overwhelmed that would otherwise get in the way of finding solutions.

Creating a Doodling journal can be as easy as picking up a blank notebook with no lines on the pages but consider that you could make it really special by choosing a different kind of paper for your doodles. 

One option might be a personalized Sketch Book, like the option on the right that’s widely available on Amazon.com. They generally include numerous pages and comes in various sizes for easy transport and use.

Another option is this beautiful sketch book with a pastel cover, which includes 109 blank pages and has space for drawing, writing, and more.

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About the Author Dianne Daniels

Born and raised in Detroit, Michigan, and now residing in Norwich, Connecticut, Rev. Dianne M. Daniels is passionate about empowering women 35+ to discover their dynamic, inspiring, vibrant, and authentic selves and embrace their unique journeys. Through journaling, affirmations, and spiritual exploration, Dianne helps individuals deepen their self-knowledge, amplify confidence, and transform their lives with intentional purpose.

An ordained Unitarian Universalist Minister with a Master of Divinity from Starr King School for the Ministry, Dianne blends her ministry with her love for personal growth and creative expression. She believes in the transformative power of connection, interdependence, and spirituality to inspire positive change.

Dianne is an avid reader and a lover of historic homes (she renovated an 1850s Greek Revival home with her family). She has been journaling since the age of 9. She invites others to build lives of meaning, joy, and intentional action through her work.

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